Channels
Campaigns can send through two channels:
| Channel | Sent from | Setup |
|---|---|---|
| Your organization's default sender. Until you set one, Outreach cannot send email. | Connect a Google account, or verify a domain or email address, under Outreach → Outreach Identities and set it as the default. See Adding an Email Identity. | |
| SMS | Your organization's own registered number, if you have one; otherwise CareLaunch's shared marketing number. | To text from your own number, CareLaunch support registers a 10DLC or toll-free number for your organization. See SMS Messaging. |
A campaign can mix channels. For example, it could send an email first, then follow up by SMS a few days later. Each step chooses its own channel.
Email steps can also override the organization's default sender with a per-step From Identity. See Building a Campaign.
Campaign steps can also send a Secure Message to the patient's portal inbox, or create a task for your team. These steps don't need any channel setup.